In every B2B organisation with a direct sales force, some individuals outperform others. In fact, some do so by a staggering degree. So what do these salespeople have that the others lack?

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It's something the Sales Executive Council set out to discover with research covering over 6,000 salespeople across 90 companies. The results were both surprising and increadibly important for anyone involved in B2B sales.

Download this briefing and discover:

  • Which type of salesperson consistently delivers greater results than their colleagues

  • What enables these high flyers to outperform others by 200%

  • And how your sales teams could enjoy similar advantages

And that’s just the start.

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