THE 7 MYTHS OF B2B CONTENT MARKETING (FREE EBOOK)
If you’re like the vast majority of B2B marketers, you’ll be using content to a greater or lesser degree to help drive leads. Of course, the key question is: Is it delivering the results you really need?
From talking to B2B marketers in a wide range of companies, time and again, we see the same issues and approaches that are undermining their efforts. Now, we’ve brought them together into the first Considered Content Quarterly: The 7 Myths of B2B Content Marketing.
In this guide, you learn:
How to separate the hype from the reality of B2B content marketing
That content marketing doesn’t always mean inbound marketing
Why social media might not deliver what you need
What your customers really want from your content
How to match your content to stages in the sales funnel
And that’s just the start.
(We also have a limited edition printed tabloid version of the Quarterly. If you’d like a copy, simply email your address details to email@example.com.)
Like what you see? Want to know more? Drop Derek a line (firstname.lastname@example.org) and we’ll arrange a time to grab a coffee and discuss what you want to achieve and how we could help.
Speak to you soon.